Our group consists of Maggie, Brenda and Kareem from MUBS and
Pernille and Nina from CBS. We are doing
the project on youth entrepreneurship in the fashion industry. We are looking
into the growth aspirations of the young entrepreneurs and the challenges they
face. One of the big challenges is the Chinese competitors, which supplies
cheaper mass produced clothes than the Ugandans can produce. Also the industry
is extremely scattered, and the designers we talk to hardly even know each
other exist.
Today, we interviewed the editor of Ugandas biggest fashion
magasin “Flair” and she told us about how the fashion industry in Uganda has
gone from literally nothing to an attractive industry in just 20 years. Over
the last couple of days we have also interviewed five designers and some
models. Some of the designers have big visions for Ugandas future. Today, we
talked to an inspiring designer, who, besides running her business, had a big
focus on empowering women through education.
Tomorrow we start out again with a number of interviews, so
we hope that we will survive the drive there as Nina and Pernille are still
getting used to the Uganda traffic rules.. or lack thereof :)
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